Build An Extraordinary Business

Unleash your organization's full potential!

GX is a 12-month Business Transformation Program for Visionary Business Builders.

You’ve already built a successful business. Great. Now what?

If the answer is “grow 10% next year, improve margins a little, and have fewer annoying meetings,” GX probably isn’t for you.

GX is for leaders looking at their business and see what it could become.

Maybe you want to build the best restaurant in your city. Reinvent an industry. Build a billion-dollar company. Create something nobody has seen before. Make a shit ton of money. Change the way people live, work, or play.

The size of the vision doesn’t matter.

The size of your ambition does.

Because once you decide to do something extraordinary, you run into a fairly obvious problem:

You can’t do it alone.

You need extraordinary people around you. You need to attract them, keep them and create an environment where they can do the best work of their lives.

You need people who think. Create. Innovate. Solve problems. Take ownership. Tell the truth. Make decisions. Lead.

Not a bunch of people waiting for you to tell them what to do.

That’s where GX comes in.

We start with you.

Through the GOLDZONE Experience, you transform how you think, lead and operate. Because trying to build an extraordinary company while personally operating like a lunatic is unlikely to end well.

Then we take that transformation into your business.

Over 12 months, we work on the real thing. Your leadership. Your people. Your culture. Your meetings. Your communication. Your delegation. Your decision-making. Your execution.

No MBA bullsheet. We’re not going to spend six weeks teaching you accounting or explaining how a CRM works. You’re a successful business leader. You can figure that sheet out.

We work on the human stuff that determines whether all those other systems actually work.

The goal is to build a business where leadership exists at every level. Where your best people stay. Where people operate Above the Line. Where ideas can come from anywhere. Where people take responsibility instead of passing problems upstairs. Where the whole organization becomes more capable as it grows.

And yes, that means the business stops depending on you for everything.

But that’s not the prize.

The prize is what becomes possible when it doesn’t.

Now you’re no longer trying to achieve an extraordinary vision with one brain, one calendar and one person's capacity.

You have an organization behind you.

That’s leverage.

That’s power.

That’s how extraordinary things get built.

Who is GX for?

GX is for Visionary Business Builders who have already demonstrated that they can build a successful business and are ready to play a much bigger game.

For the current GX Program, your business should have at least $5 million in annual revenue and an established or emerging senior leadership team.

You need ambition. You need an appetite for change. And you need to be willing to look at yourself as seriously as you look at everyone else.

If you want someone to hand you the answers, this isn’t it.

If you want another business course, this isn’t it.

If you want a networking club full of successful people congratulating each other, definitely not it.

And if everything is basically fine and you just want to make it 10% better, save your money.

GX is transformation, not optimization.

How does it work?

You spend 12 months working alongside a selected group of experienced Visionary Business Builders.

We provide the focus, the structure, the Goldzone systems and the challenge.

You bring your actual business.

We work in focused execution cycles throughout the year, with the 3-Day GOLDZONE Experience and 6-Week Mastery Series integrated into the journey.

And the people around you matter.

They’re building businesses too. They’ve screwed things up. Figured things out. Hired the wrong people. Found brilliant people. Lost money. Made money. Had breakthroughs. Hit walls.

You learn from each other.

You challenge each other.

You help each other see things you can't see from inside your own business.

And then you go execute.

What’s included?

Premium Membership is $50,000. Your 12-month GX membership includes the 3-Day GOLDZONE Experience, the Six-Week Mastery Series, six GX Business Transformation cycles, regular GX working sessions throughout the year, Goldzone leadership and business systems, and membership in a selected group of Visionary Business Builders.

Elite Membership is $100,000 and includes everything in Premium, plus 20 hours of private sessions and direct access during working hours.

Growth Partners is $250,000 and includes everything in Elite, plus a deeper strategic partnership with Goldzone. We work closely with you and your leadership team on your biggest opportunities, toughest challenges, and most consequential decisions throughout the year... helping you accelerate growth, build organizational capacity, and turn extraordinary ambition into extraordinary results.

How do you join?

You apply.

We talk.

We find out what you’ve built, where you’re going and whether we can actually help you get there.

You find out whether you like us enough to spend the next year together.

If we both think it makes sense, we invite you to join.

That’s it.

You bring the initial vision. We turbocharge it.

We help you build the business capable of doing something extraordinary with it.

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